Connected car data as the mobility and service model of the future was the topic of the parliamentary breakfast hosted by the Association of International Motor Vehicle Manufacturers (VDIK) and Automechanika Frankfurt. Until the trade fair in September, current after-sales issues will be the focus of the Road to Automechanika series of dialogues and events.
Christian Hirte, Parliamentary State Secretary at the Federal Ministry of Transport (BMV), emphasized in his welcoming address the importance of connected vehicles and autonomous fleets for the future of mobility. He said that the necessary framework conditions must now be created, with safety being the top priority. Data may also only be shared with the customer’s consent.
VDIK President Imelda Labbé: “Connected car data enables a new dimension of individual service solutions and is therefore an essential component of the aftersales strategies of the future. The VDIK calls for secure political and legal framework conditions for vehicle customers and is committed to constructive dialogue within the automotive industry.
With the transformation in the automotive industry, the importance and complexity of the after-sales business is also growing. VDIK member companies are developing new initiatives and business models to build loyalty in the private customer, fleet, and accident damage business. At the same time, software transformation is enabling new concepts for interactive and individualized service offerings from car manufacturers. Other market participants such as insurers, fleet operators, and service providers also see opportunities in connected data and are working on the development of new business models.
“In aftersales, business models in the field of vehicle data are becoming increasingly important. As a platform for innovation along the entire value chain, Automechanika Frankfurt in September will offer all players an industry forum for the exchange and further development of this technology,” said Michael Johannes, Vice President of Messe Frankfurt and Brand Manager of Automechanika.
During the event in the new VDIK premises at Berlin’s Gendarmenmarkt, Benedikt Middendorf from Deloitte highlighted the strategic and economic importance of connected car data for the vehicle market and the automotive industry in his keynote speech. Katharina Roecker from High Mobility/DAT and Felix Moser from FINN demonstrated possible applications and business models in practice. The offerings already range from fleet solutions and individual service offerings to special insurance products.
In the subsequent panel discussion, Patricia Stich (Volkswagen Group Info Services, Cariad), Jürgen Lobach (FINN), Dr. Thilo Wagner (DAT), and Maike Lamping (GDV) discussed the opportunities and challenges of connected vehicle data. Conclusion: Connected vehicle data will benefit market participants and customers in the future, as long as vehicle safety remains a priority and users retain control over their vehicle data.
